ABOUT US
FreshFresh™ is truly fresh, sous-vide cooked, complete and balanced meals for dogs made with real meat and real veggies you can actually see. No subscription. No freezer. No thawing. Just the good stuff.
OUR MISSION
Delivering a fresh new take on what fresh food is all about
We're rewriting the rules of pet food, starting with what “real” should actually be. Fresh, thoughtfully crafted meals, the kind of food we eat ourselves, found right in the meat department. Because that's where real food belongs.
THE INNOVATORS
College roommates and friends for over 30 years, Lenny Lebovich and Walter Sommers have been innovating “fresh” human foods since 2002. Organic, natural, grass-fed, sous vide. Together, the businesses they've founded have served hundreds of millions of meals.
LENNY LEBOVICH
Long before “fresh” became a buzzword, Lenny founded and built Pre®, the #1 grass-fed beef brand in America. Leading food industry publications have called him a gamechanger, a disruptor, an authority.
WALTER SOMMERS
Walter comes from generations of meat expertise, having owned and run Chicago's oldest meat company, founded in 1860. He's one of the pioneers of the sous vide cooking method in the US — the fresh, slow-and-gentle cooking that makes FreshFresh™ so ridiculously good.
WHY FRESHFRESH?
TRULY FRESH, NOT FROZEN
FreshFresh™ is sous-vide cooked in a USDA meat processing facility, not a pet food manufacturing facility, kept refrigerated with a 30-day shelf life. This is food you could actually eat yourself. That is, if your dog wasn't staring at you with those pleading eyes.
REAL INGREDIENTS YOU CAN SEE
We're talking real chicken, beef, turkey, and lamb, plus real veggies and fruits. Go ahead, open the pack and you'll actually recognize what's in there.
FOUND IN THE MEAT DEPARTMENT
We're shaking up the pet food aisle by leaving it. FreshFresh™ lives in the real meat department, near the ground beef and fresh chicken. Because real food for dogs belongs with real food for humans.
NO SUBSCRIPTIONS, NO GATEKEEPING
Dinnertime should be easy. FreshFresh™ is easy to find, easy to buy, easy to use, and easy to feel good about. No subscriptions, no thawing, no minimum orders, no waiting for a delivery. Just grab it at the store, toss it in the fridge and feed it to your furry BFF.
WHAT WE STAND FOR
FRESH FIRST
Unmistakable freshness you can see, smell, and feel good about. Always.
TRUST & TRANSPARENCY
No hype, no hidden ingredients. What you see is what you get.
NO COMPROMISES
Not on ingredients, not on sourcing, not on integrity. Never.
ACCESSIBILITY
Easy to find, easy to buy, easy to use, and easy to feel good about. No subscriptions, no thawing, no gatekeeping.
CRAFTED WITH CARE
Thoughtfully prepared by skilled chefs for taste and by veterinarians for nutrition. No shortcuts.